Email marketing is considered the most efficient way to reach target customers. Your email list is valuable and you need to protect it and keep it healthy, and take care of your sender reputation. In order to accomplish that, you can use an email verification software, which will remove invalid email addresses from your list, as well as spam traps, catch-all and toxic domains. It is almost the same way SMS marketing is initiated. Furthermore, it will tell you which users in your database have a history of marking emails as spam, and will recommend you to eliminate them before you send your campaign.
If you are looking for a reliable email validation system, we will list a few features you should pay attention to.
How many emails can it verify?
The first feature you should consider when selecting the right software is the number of emails it can verify. Some are capable to check millions of emails in a short amount of time, while others are limited to just a few hundred. If your list is growing day by day, you need to upgrade and choose the software that meets your requirements. A good email checker is able to handle up to a million emails in a single list.
Accuracy
It is not possible for someone to check whether an email address is valid or not just by looking at it. To avoid wasting time and money on invalid emails, it’s easier to go with an email verify software program. How can you tell if the system you’re about to use is good? You can check people’s reviews online and research as much as you can. A great accuracy rate is of at least 97%.
Ease of use
Not all of us are experts in using software. If you run a clothing store, for example, your tech knowledge may be limited, so the system you choose should have a friendly interface. Anyone should be able to use it quickly and efficiently, and get the best results.
Data protection
This is an important feature to take into consideration, because it’s not just your data that you are verifying, it’s also many personal email addresses that you are sharing with a third party. A dependable email validation system offers increased protection of you data and erases it shortly after verification.